Terms of Service

The service

Flo is a personal AI assistant for families, delivered through WhatsApp. Each subscription provides one assistant for your household, personalised to your family. Flo is currently in beta: features may change, and occasional interruptions or rough edges are part of the deal — we're building this with our founding families.

Your account

• You must be 18 or older to create an account.
• Keep your sign-in email secure — it's how we identify you.
• You're responsible for the WhatsApp number you connect to Flo and for who you add to your family group.

Billing

• Flo costs £15 per month after a 7-day free trial. No card is needed for the trial.
• Subscriptions renew monthly and are billed through Stripe.
• Cancel anytime from your account — you keep access until the end of the period you've paid for. We don't offer refunds for partial months.
• If a payment fails, we may pause Flo until it's sorted.

Fair use

• Flo is for your family's personal use — not for resale, spam, or bulk messaging.
• Daily message limits apply during the beta to keep the service fast for everyone.
• Don't use Flo for anything unlawful, harmful, or abusive. We can suspend accounts that do.

WhatsApp and connected services

• Flo works through WhatsApp but is not affiliated with, or endorsed by, WhatsApp or Meta. Your use of WhatsApp remains subject to WhatsApp's own terms.
• Connecting Google Calendar or Gmail is optional. You can revoke Flo's access at any time from your Google account settings.
• We aren't responsible for outages of third-party services (WhatsApp, Google, mobile networks) that Flo depends on.

AI-generated responses

Flo's replies are generated by AI. She tries hard to be right, but she can make mistakes — double-check anything important. Flo is not a substitute for professional medical, legal, or financial advice, and must never be relied on in an emergency.

Your data

How we collect and handle your family's data is described in our Privacy Policy. In short: your messages are used only to run your Flo, we never sell your data, and you can ask us to delete everything.

Liability

Flo is provided “as is” during the beta, without warranties of any kind. To the fullest extent permitted by law, our total liability to you for any claim arising from the service is limited to the amount you paid us in the three months before the claim.

Ending the service

You can cancel and leave at any time. We may suspend or close accounts that break these terms. If we ever discontinue Flo, we'll give you reasonable notice and the chance to export what matters.

Changes to these terms

We may update these terms as Flo grows. If a change is significant, we'll let you know by email or in the app before it takes effect. Continuing to use Flo after that means you accept the updated terms.